Thursday, 2 February 2012

SCHWARTZ UNVEILS INNOVATIVE RECIPE INSPIRATIONS KIT ...

ONE OF THE BRAND?S BIGGEST PRODUCT LAUNCHES TO DATE, THE NEW HERBS & SPICE KITS AIM TO INJECT INSPIRATION INTO HOME COOKING

The new Schwartz Recipe Inspirations Kit range is set to make inspired cooking more simple and convenient for home cooks with a precise selection of pre-measured, high quality herbs and spices, expertly sourced from all over the world. This is an all in one new product to create delicious recipes without having to have all of the jars of herbs and spices, the shopping list and the recipe ? enabling consumers to try out new dishes!

Available in four flavours, each of the Kits feature easy to follow recipes including: Tray-baked Piri Piri Chicken, Creamy Pan-fried Pork with Apple & Sage, Rosemary Roasted Chicken & Potatoes and Beef and Beer Stew with Herb Dumplings. The Kits also include step-by-step instructions to guide everyone through the cooking process, which can be cut out to make collectable recipe cards.

Product development is central to the success of Schwartz owned by McCormick, the largest multinational manufacturer of herbs, spices, seasonings and flavourings. The new Recipe Inspirations Kit range, as with all Schwartz products, has undergone an extensive development process using McCormick?s leading innovation capabilities. As a leader in innovation, Schwartz has a full range of creative and analytical talent at their disposal to create customised flavour and spice blends, including a high performance team of consumer insight, marketing, sensory, culinary and product development professionals ? clearly demonstrating innovation leadership within the sector and a true passion for flavour.
Paola Bassi, Schwartz UK Marketing Director says, ?We?re very excited to launch the Recipe Inspirations Kit range, it is a truly innovative product that takes the hassle out of mealtimes by providing exact amounts of pre-measured herbs and spices to create tasty meals.

At Schwartz, we are truly committed to ensuring all of our recipes deliver superior flavours, positive nutritional value, whilst bearing consumer needs in mind. As such, each kit has gone through a series of rigorous taste tests to make sure we deliver a winning combination of flavours.

?This is our biggest product launch yet and we have used out expertise to create eye-catching packaging featuring original pop-out herb and spices pots, which will help us to inspire consumers with a mouth-watering recipe for a great meal. Whether our consumers are after an easy family meal or some fine dining cuisine at the weekends with friends, the Schwartz Recipe Inspirations Kit range will be perfect for all occasions.?

To find out more about Schwartz and the new Recipe Inspirations kits, please visit www.schwartz.co.uk.

Source: http://www.foodanddrinknews-online.net/2012/schwartz-unveils-innovative-recipe-inspirations-kit-range/

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